Apple’s Chief Executive Officer Tim Cook revealed that the upcoming iPhones will have features that will not only amaze its customers but will make the device a must-have.
Tim’s revelaion which clearly meant the Cupertino-based giant was working on multiple iPhones this year. Cook stressed that the new iPhone models will persuade existing iPhone users to upgrade.
“We have great innovation in the pipeline, like new iPhones that will incent you and other people that have iPhones today to upgrade to new iPhones,” told Cook. He also made references of the company’s first smartwatch, the Apple Watch saying that people in few years will regret not wearing the Apple Watch.
“In a few years, we will look back and people will say, ‘How could I have ever thought about not wearing this watch?,'” said Cook.
He further added (via Tech Insider) that the new iPhone models as well as the future Apple Watch iteration will include things that users won’t be able to live without. “We are going to give you things that you can’t live without, that you just don’t even know you need today…You will look back and wonder ‘how did I live without this?’,” he added.
Without giving much hint about any of the future products, Cook said, “We don’t talk about futures as a company, we are fairly secretive. We are incredibly excited about things we are working on, incredibly excited …we have great innovation in the pipeline.”